Interscope will release Ayo’s debut offering, Joyful, on November 20th. Ayo is a supremely talented artist. She broke through in Europe last summer with the hit single “Down On My Knees”, followed by her Platinum album Joyful, produced by Jay Newland (Norah Jones). She has since rapidly conquered such diverse markets as France, Italy, Germany, Poland, Argentina, Korea and Australia.
AYO was born of a Nigerian father and a Romanian Gypsy mother. She was discovered in New York and was signed worldwide by Polydor France (Universal/Interscope in the U.S).
AYO is a supremely talented artist. She broke through in Europe last summer with the hit single ‘Down On My Knees’, followed by her Platinum album ‘Joyful’, produced by Jay Newland (Norah Jones). She has since rapidly conquered such diverse markets as France, Italy, Germany, Poland, Argentina, Korea and Australia. ‘Joyful’ is being released in the UK this August and will be released in the U.S. and Japan on October 9th.
AYO is being compared to everyone from Sade to Stevie Wonder, to Carole King, Joni Mitchell, Joan Armatrading and even Otis Redding, but AYO is AYO. Her songs are very ‘personal’ and her audience hits all age categories evenly, from very young to mature.
When AYO walks out on stage and smiles, the audience melts… She sold out the famous Paris Olympia 4 nights in a row (only limited by the availability of the theater!) this March and has just embarked on an ambitious worldwide tour, which will bring her to the States this fall, in anticipation of a full North American tour in the spring of 2008.
The artist and label will support the launch of the album and special with a full PR & advertising campaign in the USA. AYO will in addition perform at the PBS station gathering in October in Palm Springs.
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