Emii to release Magic

Singer and dynamite performer, Emii, released her new music video for “Magic” and has reached over 1 million views in less than a week. “Magic” took the #1 spot for Musicians on YouTube for the week, #3 spot for Music, and the #22 spot for Most Viewed Overall videos. The video is also #6 as Top Favorites in Music and #40 Top Favorites Overall. The video made such an impression that even Lady Gaga and Rihanna subscribed to Emii’s YouTube channel!

“Magic” was also added to many Top 40 radio stations including KHOP (Modesto, CA), WWKZ (Tupelo, MS), KQID (Alexandria, LA), KIXY (San Angelo, TX), KISR (Ft. Smith, AR).

Her newly recorded album shows off her powerhouse vocals and her ability to get the whole world dancing. “Magic” is a fun, sexy song that begs the timeless question: Is he the right one for me? Where tracks like “My Zombie Boyfriend” unleash Emii's angst over falling for the wrong guy. “Stiletto” is a dance track that cranks an undeniable beat about 7” designer heels that boys cannot resist. “I loved writing these songs because of the challenge of translating what I was feeling into the melodies and lyrics” says Emii.

Emii started singing as a toddler and, against her parents' wishes, began fronting bands in her early teens. While her friends picked out their prom dresses, Emii perfected her studio recordings. At every stolen moment, she wrote songs and took to the community theater stage like a second home. While in high school she couldn't resist the lure of the big city, shuttling back and forth from Youngstown, Ohio to NYC for auditions and open mic gigs. The dual life came to a halt the day Emii turned 18. She bolted to New York City and never looked back.

“There are very few people who can completely dedicate their lives to music,” Emii says. “When you truly live for something, it is natural to be on the kind of path that I am on now.”

Emii just returned from performing at many shows at SXSW in Austin, Texas. She also performed at the New York Loves Film Party at this year’s Sundance Film Festival where guests such as Katie Holmes, Elijah Wood, Adam Brody and Mark Ruffalo were in awe of her performance.

Emii biography
Ask Emii about her musical inspirations and she'll rattle off a litany of female frontrunners and rock n' roll legends.  Though she grew up singing their songs, Emii's potent blend of pop, rock and dance produces a sound all her own.  The singer-songwriter belts out lyrics about life, love, and relationships with intense emotions that keep you wanting and, ultimately, pleading for more.

Her newly recorded album, with producer Adrian Gurvitz, offers plenty of firepower.  Songs like “My Zombie Boyfriend” unleash Emily's angst over falling for the wrong guy, while “Magic” is a fun, sexy song that begs the timeless question: Is he the right one for me?  “I loved writing these songs because of the challenge of translating what I was feeling into the melodies and lyrics” says Emii of the new tracks.  “That could be dangerous at times, but I knew as long as I put my heart into it the emotions would come out.”  Adds Gurvitz:  “She's a strange character. You could tell her forever she shouldn't do something and she carries straight on doing it.”

That stubborn streak propelled Emii out of her working class town of Youngstown, Ohio, and into a music career.  She started singing as a toddler and, against her parents' wishes, began fronting bands in her early teens.  “Music is in my blood,” she says.  “I really can't see doing anything else.  I gravitate toward it.  It's undeniable.”

While her friends picked out their prom dresses, Emii perfected her studio recordings.  At every stolen moment, she wrote songs and took to the community theater stage like a second home. While in high school she couldn't resist the lure of the big city, shuttling back and forth from Youngstown to NYC for auditions and open mic gigs.  The dual life came to a halt the day Emii turned 18.  She bolted to New York City and never looked back.

Emii found sanctuary in a string of bands, including Daydream on Autopilot, which enjoyed strong regional success.  She racked up valuable hours writing, recording and “living the experience” of performing in venues and collaborating with fellow artists.  “There are very few people who can completely dedicate their lives to music,” Emii says.  “When you truly live for something, it is natural to be on the kind of path that I am on now.”

Despite Emii’s seemingly single-minded focus on music, she’s equally aware of a bigger picture.  In the midst of her busy schedule, she finds time to volunteer, and perform for local students through several major organizations.  Eventually, Emii would like to help create an organization with musicians and actors serving as positive role models for youth.

For now, though, she's got her eyes on the prize: the opportunity to share her music with the world.  “It's fun to sing and write,” Emii says, “but if we just did it for ourselves, then we'd do it in a basement and no one would hear.  I want to inspire as many people as I can.”



"Magic" by Emii - release date: 04/6/10..