"We're from a small town in South Carolina called Possum Kingdom," Needtobreathe frontman Bear Rinehart explains when asked about the place he and his younger brother/co-writer Bo were raised. "Trust me - there was absolutely no music scene there."
On their latest album, The Outsiders(release-August 25th-Atlantic Records), Needtobreathe has truly come into their own, seamlessly blending ambient, arena-ready soundscapes with a decidedly Southern sensibility. "The 'Southern thing' is very scary to some people," Bear laughs. "But for us, it's not so much a sound than a feeling. It's just about having some soul in the words you write, the music that you play. And it's something that just comes naturally to us."
The sons of an Assembly of God pastor, Bear and Bo Rinehart had inherited their father's gift with words, and put it to good use in their songwriting. Formed in 1999, with childhood friends Joe Stillwell and Seth Bolt, Needtobreathe built an impressive regional following, playing throughout the Southeast.
And while they defy any restrictions to the style of music they play, the band has a very clear idea of how they want their songs to sound. "Over the past two albums, we've learned that you can't look to a producer to make you great, that the magic has to come from within the band," Bear explains. "Instead, we wanted to work with collaborators that would bring a fresh perspective and, on the practical side, a particular expertise to the table."
"We've seen over the years that our fans consider Needtobreathe to be a whole experience," explains Bo. "Having a hit single is great and everything, but the only relationship a fan has with most bands like that is the three minutes they hear on the radio. We've always wanted something deeper than that."
"I feel like people who listen to our band have come to be fans of our albums, which has been really rewarding," Bear agrees. "I think Needtobreathe is bigger than any one song and that's something we've always worked toward."
"This band is our life...it's everything, really the only thing, that we've done for the last 10 years," Bear continues, explaining that the band literally poured everything they had into The Outsiders. "We know this is the best record we've ever made."